Thursday, May 31, 2012

YNOT: Shaking Up Video Consumers

As some of you might know - in addition to being the debonair, man-about-town, that I am - I'm also an Associate Editor for the adult entertainment site YNOT (who are wonderful folks, btw) - and here's a brand new one: a great interview with Bernhard G of Clipshaker and Shakecash:

People in the adult entertainment business have a tendency to dismiss so-called new technology as something they’ve seen before. Because the industry traditionally has been a proving ground for new ideas, much of what is touted as “new” has been seen before in one form or another. Sometimes products are just a little too far ahead of their time to gain traction, and at other times there’s no good reason to abandon an older product that continues to do its job admirably.

Bernhard G. hopes to avoid those pitfalls with Clipshaker. He calls the video player “a whole new way for adult entertainment consumers not just to access their favorite content, but also to organize it to their liking.” The product comes complete withan affiliate program: Shakecash.

We’ll let him tell you about it himself.

YNOT: Give us a quick history of your introduction to the crazy adult entertainment business.

Bernhard G.: Coming from the software business, I realized that watching adult movies could be improved. After research, I started this project, and that brought me to the industry.

YNOT: Give us a quick explanation of Clipshaker.

Clipshaker is a software application for Windows or Mac that helps users to organize their favorite scenes in their porn collection. The product was made to let users separate the best from the rest and let them manage the clips they own.

A user can take his video files, trim — or “clip” — them with three mouse clicks, and then associate tags or keywords with the clips he has created. He then can search for his clips and create playlists that contain clips. Think iTunes: All the clips in one playlist can be played one after another. Also, a user can play his clips or playlists in up to 16 players in parallel, like on a surveillance monitor.

It is our ultimate goal that our users only watch the stuff they like, in a very new way, in order to get the maximum level of satisfaction.


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